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Rahra - O/I

Project

Creative Direction; Photography; Editorial

Year

2020

Local

Brazil

Model

Malu Junco

Executive Production

Ubik Studio

For Rahra's Fall/Winter 2020 collection, campaign photographs and the catalog's editorial design were developed.

The images translate the light, youthful, and intuitive spirit that marked the brand's visual narrative throughout 2020, revealing an aesthetic that inhabits the space between the everyday and the dreamlike. The editorial design follows this atmosphere, reinforcing, in every detail, the fluidity, power, and delicacy present in the collection.

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